When you see (good) recognisable brands, you instantly connect with them. It might be quality, care, customer service or anything. You don't need to be a multi-national corporate to work a great brand. Your target audience is what's important. Here's why...
One of the most famous brands of all. Nike managed to achieve branding gold. The association of quality attached to just a symbol.
Originally, Nike's logo was the word alongside the tick. Gradually they dropped the words, leaving just the tick (or swoosh as its known).
Obviously we are talking about a massive global brand, but the same concept applies to your business. If you can deliver quality to your target market, you can ensure your brand grows in the same way.
You may operate in a small local area, or be aiming countrywide, but people recognising your brand is key. We aim to create anything you require, from logo's, business cards, flyers & business media, all the way up to glossy brochures, magazines and beyond. Here's a great example:
A local locksmith clearly has a relatively small target audience. A town or even a town and surrounding areas at most, but that doesn't stop a brand becoming instantly recognisable.
Jak in the Locks can be seen around town and its something you just remember. The name and bold brash colour scheme instantly attract the viewer. In the event you need a locksmith, this is the one you'll remember.